Nimlok has been busy all year building countless unique and attention-grabbing trade show exhibits, far too many to mention in one blog post, so we have narrowed it down to 16 exhibits of the top designs of 2016. Please enjoy our holiday offering and have a safe and memorable holiday season.
So you are an entrepreneur and you have decided to invest more into the growth of your business by exhibiting at a trade show. That’s great. However, before you invest the time and resources into exhibiting, you should do some trade show homework first. Below, are tips to help you get the most out of your trade show investment.
What do a trade show veteran and a novice exhibitor have in common?
If you answered a long to-do-list, you would be right. If you also answered budgeting challenges, you’d be doubly right.
Let’s face it, planning a trade show budget can be tricky, and with a long and varied list of tasks demanding your attention, it can be tough to create an accurate budget.
At trade shows and business conferences your trade show booth and collateral aren’t the only things representing your company to attendees. For the duration of the trade show you are a walking representation of the brand. You only have seconds to make a first impression at trade shows, so naturally your trade show attire and appearance will matter greatly. Follow this list of Do’s and Don’ts to have the right effect on your trade show ROI.
Halloween is upon us, and with it come terrifying visions of specters, apparitions and phantoms. Preternatural creatures are not the only thing that can strike terror in the hearts of event marketers. Horror stories of everything from missing trade show booths to forgetting equipment back at the office can be enough to keep even the most seasoned event marketer up at night. Below, we highlight three frightful follies that event marketers can fall prey to, as well as tips on how to avoid these trade show mistakes.