Think about it. How long have you had your trade show exhibit?
How many miles in shipping, how many hours in storage and how many times have you subjected it to the installation and dismantlement cycle?
All of these factors and more contribute to the gradual decline in your exhibit over time.
As any home or car owner can attest, routine maintenance is an integral part of protecting your investment. Similarly, keeping up on the maintenance of your trade show exhibit is crucial in helping extend the life and performance of your biggest face-to-face marketing asset.
If your display is feeling a bit outdated, before you spend the money on a new display, consider these three cost-effective ways to refresh your trade show booth.