So, you have selected a trade show, assembled your elite team of booth staffers and now you are ready to design an unforgettable exhibit. But with so many trade show exhibit and display options available, where should you begin? We evaluated the most successful island exhibits and highlight what you need to know to design a show-stopping exhibit that meets your needs.
Summertime brings with it warm weather, clear skies and a host of fun outdoor events and activities. Outdoor displays allow exhibitors to take advantage of the summer season by providing a sturdy and stylish display to promote their brand at outdoor events. Whether you are looking to place a flag on the sidewalk outside your storefront or you are participating in an outdoor event, an outdoor display can get you noticed.
When reduced to their core, trade show marketing campaigns are all about the art of persuasion. If you want to standout on the show floor and elevate your brand’s messaging beyond your competition, storytelling can help you get the persuasive edge you need. Read on and learn why storytelling is not just the hottest new marketing trend, but an essential element in the trade show marketing mix.
Rental trade show booths are affordable, fast and flexible– making them one of the smartest exhibit solutions on the market. Yet, many event marketers are unaware of the powerful impact rental trade show booths can have on the trade show floor. What’s more, event marketers may overlook renting a trade show exhibit out of the fear of the unknown, a genuine fear that forces exhibitors to stay within their comfort zones– losing out on the nearly limitless potential rental trade show booths have to offer. This post will help alleviate fears and apprehensions about renting trade show exhibits, by showcasing real world examples of creative and customized rental exhibits provided by Nimlok at the 2015 Supplyside West show.
It’s that time of the year; brisk autumn breezes give way to the biting cold whip of winter winds. The clouds open up with showers of snow, each flake whimsical whirling down to the earth landing upon the bare limbs of sleeping trees or on the icy ground. There is something innately inspiring about the winter, perhaps this is why as the year draws to a close we felt the need to share some of our favorite trade show exhibits of 2015. We have built countless unique and attention-grabbing trade show exhibits this year, far too many to mention, so we have narrowed it down to [Read more…]