On the trade show floor you have only seconds to convince visitors to enter your booth. During these few seconds your exhibit design must do all the talking and optimizing your design can help attract the most visitors to your booth. There are a number of design elements that go into the proper utilization of your display space: [Read more…]
Custom exhibit design can ensure you end up with a booth that fits your company just right. However, an unorganized or rushed process could result in a run of the mill display that does nothing to make your company stand out, or worse does not meet your needs. To avoid wasting time and money, utilize the following steps in your planning process: [Read more…]
In 2010, Nimlok celebrated its 40th anniversary, and as we enter 2012, we reach a new milestone with the launch of our trade show marketing blog. Consider this our new online home away from home. We’ll share what we’ve learned in our 40 years of experience in the trade show display industry. We feel that knowledge is worth sharing, and we think you’ll agree. We’d like to use this first entry to welcome you, thank you for visiting and fill you in on what you can expect from the blog.
You’ll find [Read more…]