Trade shows and face-to-face marketing events can be challenging endeavors for novice and seasoned planners alike.
Luckily, the Internet is filled with great websites and blogs that can help marketers with the “tricks of the trade.” We have compiled a list of the top 10 trade show and event marketing blogs on the web to help inspire you for your upcoming events! If you’re thinking of setting up a blog yourself, when it comes to which hosting service to choose, take a look at HostiServer click to find out more.
Also, be sure to check out our Trade Show Ideas Guide for more great tips on preparing for your next event!
Marketing Genome
Focusing on “Experiential Marketing”, Marketing Genome provides unique exhibit design inspiration for exhibitors. If you are looking for trade show display ideas that break away from the norm, the Marketing Genome blog is an excellent resource. Additionally, Marketing Genome provides tips on numerous trade show topics aside from exhibit design, making it one of our favorite trade show blogs on the web.
Post of Interest: 3 Future-Proof Trade Show Booth Display Ideas
Trade Show Guy
Tim, the proprietor of “The Trade Show Guy” trade show blog, is a hilarious, thoughtful and informative source of trade show knowledge. His blog is dedicated to helping marketers create their own trade show success. Tim has years in the trade show industry and has excellent insight, so you can trust his advice.
Post of Interest: 21 Tips to Maximize Your Tradeshow ROI
Exhibitor Online
One of the most well-known publications in the trade show industry, Exhibitor Online also features an impressive catalog of trade show and event articles covering a wide range of topics. Both exhibitors and attendees will find discussions and answers for pretty much every question they could have, with a multitude of contributors frequently adding new topics.
Post of Interest: How to Make Small Exhibits Stand Out
Highway 85 Creative
Highway 85 Creative produces high-quality content for their clients and website. Their blog covers a variety of topics and explores trends in the trade show industry. From generating leads to money-saving tips when preparing for an upcoming event, Highway 85 Creative is an excellent resource for exhibitors.
Post of Interest: Generating Leads with your Trade Show Booth
Event Rebels
Event Rebels has provided event planners and managers with comprehensive event registration software for more than a decade. Event Rebels blog is an excellent resource for event managers and exhibitors alike, featuring numerous tips on event management and planning, virtual reality, data management and more!
Post of Interest: How Verifying Your Conference Attendees Can Help Your Bottom Line
Trade Show Advisor
Trade Show Advisor is filled with articles and resources, covering topics such as trade show planning, driving booth traffic and booth design. There is something here for everyone, from first-time exhibitors at small companies, to experienced, long-time exhibitors who are looking for an extra leg up on the competition.
Post of Interest: Using LinkedIn Marketing to Promote Trade Show Participation
Event Manager Blog
Event Manager Blog is plugged into the event industry’s emerging trends, technology and other topics revolving around the event and face-to-face marketing world. The reason we listed this blog is because they cover the often-overlooked tech and digital aspects of event marketing and exhibiting. If you want to stay ahead of the pack, reading Event Manager Blog will give you a serious leg up.
Post of Interest: 11 Ways to Drive Traffic to the Trade Show Floor
Bartizan Connects
Bartizan Connects is a leader in lead capture technology and they host a blog with great trade show related content. Their blog has regularly posted articles spanning every topic imaginable in the trade show universe. They also have a library of whitepapers on exhibiting related topics that you may find very useful in planning for a trade show.
Post of Interest: Content Marketing Comes to Trade Shows
TSNN
Trade Show News Network (TSNN) is a worldwide news leader in the trade show industry. Their blog is populated with posts from trade show experts who relay their years of experience to TSNN’s readership. This blog is a virtual encyclopedia on exhibiting and it is a must-bookmark site for the frequent exhibitor.
Post of Interest: Five Strategic Planning Best Practices for Building Better Trade Shows
Trade Show Infotainer
Trade Show Infotainer offers a wide range of services, including presentations, staff training and hired talent, such as emcees, models and trade show magicians. The Trade Show Infotainer blog is a must-read for presenters, booth staff and sales professionals, but also provides plenty of insight for every type of exhibitor. We like this blog for its fresh focus on in-booth staffing and programming, topics that are often overlooked by other trade show blogs.
Post of Interest: 5 Things Star Sales Teams NEVER Say At Trade Shows
Eric,
Good list, and I’d also add Charles Dugan’s blog at American Image DIsplays:
http://www.american-image.com/blog/
Great article posted recently: “Do You Really Need To Go Green In Your Trade Show Exhibit?”
We would like to suggest our blog to be considered for future lists. Our blog is fairly new, but very detailed to help exhibitors. The url is http://www.cdsdisplays.com/blog
We also just added the Nimlok brand to our product offerings and will add Nimlok products to our website within 30 days.
Thanks,
Joe
Thanks for this great list of blog resources! These will be very helpful.
Thank you for this informative post. This blog post can also be helpful for the content creators about trade show marketing and trade show attendees and marketers. The list is more or less the same but has some other good blogs.
https://eventegg.com/blog/detail/8-best-trade-show-blogs-to-follow/
Good list, i like it. For more info and services about trade show visit the
helpful website
Thank you for sharing this post, i like it. These will be very helpful.
Great list, we love several of these listed here.
Charles
This is very nice blog for trade show management.
Thank you so much for providing this insightful and helpful information. Few years back we friends have started a small business based on sales and marketing. Our company growth is going very good, we are getting many leads. Thanks to PSD Global its an International Trade consultant for providing us good advice on the same and prepared us for the USA market entry.
Thanks for this list. I am searching for such kind of list where I can save my time on searching blogs for trade shows.
Great work done, Keep it up.
Thank you Eric Dyson for this list. This is very informative post
Thanks for sharing this wonderful information. I really like the list you have shared.
These are some great blogs.
Very Nice Blog , thank you for sharing this information.
Thankyou for sharing this information. We would like to suggest our blog to be considered for future lists. Our blog is fairly new, but very detailed to help exhibitors. The url is [email protected]
Hi Steve,
Thanks for reaching out. We will keep your blog in mind for the next update. I noticed that you are a Nimlok distributor, so you can check out our dealer newsletter for more info on expanding your blog through the network.
Thanks!
Jillian
Great post. These blogs make it easier for people interested in trade fairs to keep abreast of the latest developments. Tradeshows provide a huge opportunity to diverse sectors and companies to display their unique offerings.
Thanks for sharing, actually I am searching some really good blog sites.
Thanks for sharing the list. All of the blogs listed are hugely valuable to the trade show business and provide clear, actionable insights.
The blog share good content of knowledge. Keep it up!!
Trade show displays showcase your product, in order to get the maximum effect for your brand. A custom designed display bring clients into your space and impress them with the professional look. It plays an important role to stand out in the crowd, because the trade show is full of your competitors all looking to compete for the same prize and the attention of the customer.
Thank you for this great list. This is very helpful for trades like ourselves.
I read your article and then I read through some of the comments other people made. You have great insight on this topic. Thank you for making this so clear and understandable. Thank you.
A great list for people looking to stay on top of industry trends.
Eric, a fantastic resource for trade shows, very much appreciated your blog it has been a great help to us in navigating this space.
As someone who’s new to the trade show industry, this is super helpful. I’m going to forward it on to my team!
This is such a knowledgeable para for us. Thank for the blog. We will keep your blog in mind for our trade shows. we also has a one stop shop of trade show booths, tents, accessories and more. We would like to learn more from you. Keep sharing more.
Great info as usual. It’s the first in a while I’ve read an article from start to finish. If you were to recommend starting with one of these for the trade shows. It will soon rock up the events.
Great article! Every participant should take care of their trade show products in an event and Kristie you explained it very well. these things may small but it’s important and it will help us to make successful your trade show event.
Again thanks for this informative blog.