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Nimlok Trade Show Marketing Blog

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Achieve Success at Your First Trade Show

January 19, 2018 by Eva Weiss

New to trade shows?

Fear not!

We’ve compiled key advice for making your first trade show run as smoothly as possible, from planning tips to booth design.

This post will help you optimize your experience as a first time exhibitor, while helping you achieve your trade show goals.

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Going Green: Environmentally-Friendly Hit Promotional Products

March 20, 2017 by Eva Weiss

Green hit trade show giveaways

Exhibitors who have hit promotional products not only attract traffic flow to their exhibits, but also leave lasting impressions on attendees who visit their space. What’s more, environmentally-friendly branded promotional items can help increase brand awareness and illustrate a company’s environmental and social commitments. If you are looking for environmentally-friendly trade show giveaways read on and learn how being green can help you raise your trade show profile while minimizing impacts on the earth.

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How To Use Trade Show Contests To Drive Traffic To Your Booth

January 23, 2017 by Eva Weiss

It’s your worst exhibiting nightmare.

You’ve spent months planning, budgeting and executing the perfect trade show program.

Everything is in order, and you’re ready to rock your event. The exhibit hall doors open.

A flood of people trickle into the hall…

…but no one is stopping at your booth!

Ahhh! Can someone wake us up from this nightmare!?

Unfortunately, this is an all-too common reality for exhibitors. Thankfully, trade show contests and games can drive more traffic to your booth and create more opportunities to engage with prospects.

In this post, we outline some of the best practices to planning and operating in-booth games and activities, as well as share ideas for contests that will leave your visitors wowed.

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Filed Under: Lead Management, Nimlok News, Social Media, Technology, Trade Show Budgeting, Trade Show Display Design, Trade Show Displays, Trade Show Exhibiting, Trade Show Marketing, Trade Show Planning, Trade Show Staffing

Nimlok’s Best: Award-Winning Reconfigurable Exhibits

October 18, 2016 by Eva Weiss

Hiab - 20x30 - custom modular exhibit

Reconfigurable trade show exhibits offer exhibitors an adaptable multipurpose exhibit solution perfect for presenting a custom look and feel from event to event. In this post, we highlight three dynamic reconfigurable exhibit solutions that not only provided their exhibitors with a stylish vehicle for their event marketing campaigns, but also won awards at their respective shows.

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Filed Under: Nimlok News, Trade Show Display Design, Trade Show Displays, Trade Show Exhibiting

Top 5 Trade Show Contest Ideas

June 7, 2016 by Eva Weiss

Trade shows are full of companies all competing for audience attention. With many companies using the same trade show tactics, it is easy for attendees to forget who is who on the trade show floor. Below are five trade show contest ideas sure to help your company stand out from the competition at your next event.

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