Trade show trends are ever evolving thanks to unique customer demands. Staying ahead of these trends can help you better reach your audience, while keeping you on-track to achieve your sales and marketing goals. At Nimlok, we stay close to the emerging trade show trends to ensure that our exhibitors are ahead of the curve. Check out our list of top trade show trends to watch in 2019![Read more…]
Face-to-face marketing is more important than ever before as consumers demand personal connections with the brands they trust. However, selecting the right show for your company may be daunting. With so many events to choose from, it can be difficult to figure out which show will reach your target audience. We have outlined some simple and easy-to-follow best practices when it comes to choosing the right event. [Read more…]
Looking for ways to freshen up your trade show and event marketing program? It can be a challenge to set your brand apart from the crowd. Here are some of our favorite creative trade show exhibits, from protecting product patents to increasing attendee engagement. Get inspired to adapt these creative concepts for your next event!
To the average trade show attendee, the maze of booths can seem a little dry at times. With many companies boasting similar products and services, attracting a crowd of interested visitors can be a challenge.
That’s where experiential marketing comes into play. Face-to-face marketing events offer the unique opportunity to create an interactive trade show display, focused on boosting engagement and providing a memorable brand experience. In this post, we’ll share fresh ways to design an interactive trade show exhibit, complete with buzz-worthy activities, games and display technology. Get inspired!